INTERNAL COMMUNICATIONS

Galvanising internal buy-in during the pre-launch phase of a new influenza treatment.

Brief

A documentary series detailing the history of the Spanish Flu and the global impact of Influenza as a pandemic. This was designed to galvanise and educate internal teams within a top 10 global pharma company about a prominent drug launch.

Creative

Interviewed a world-renowned virologist and health journalist/author on location and in studios across France and the UK. Bolstered the content with additional archive footage from a variety of historical & medical sources.

Deliverables

The final output was a series of 10 x 8-10’ episodes that were released over a short timeframe on an internal platform.